Mobile Game (Unannounced)
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It's a freemium game releasing in 2015 leveraging an existing franchise crafted for the mobile market.
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My Creative Lead/Design/Art Director Role
Creative Lead/Design
Creative Lead/Design
- High level creative design prototyping to communicate new features and support team focus
- Solid understanding of core freemium design requirements; Acquisition, Engagement & Retention
- Design writing to communicate vision from idea through feature completion
- Work closely with production and engineering team to ensure features meet high UX standards
- Aligning design, production and art team to create compelling visions for features
- Daily art team task reviews and problem solving
- Directing and focusing on quality by empowering and leveraging great artists
- Hands on Unity3d experience creating and connecting assets to game build
- Promoting fast visual prototyping to ensure bad ideas fail fast
